business signs

A Comprehensive Guide to Illuminated Signs – Custom LED Signs and Neon Signs

In the vibrant world of business, a captivating sign can make all the difference. It’s the first impression that draws customers in and sets the tone for your establishment. If you’re looking to make a bold statement, create a memorable brand identity, and stand out from the crowd, illuminated signs are the way to go. At Competitive Signs in Montclair, New Jersey, we are experts in crafting Custom illuminated sign, including custom LED signs and neon signs. In this extensive blog post, we will explore the dazzling world of illuminated signage, its diverse applications, design possibilities, and how it can transform your business.

The Brilliance of Illuminated Signs

1.1 The Significance of Illuminated Signs

Illuminated signs are not just sources of light; they are beacons of branding. They captivate, inform, and guide customers to your doorstep. Whether you’re running a restaurant, retail store, or any business, illuminated signs are an essential investment that enhances your brand’s visibility and impact.

1.2 Types of Illuminated Signs

Illuminated signs come in various forms, each with its unique charm. LED signs and neon signs are the most popular choices. While LED signs offer versatility, efficiency, and modernity, neon signs bring in the vintage charm and artistic appeal that stands the test of time.

1.3 Benefits of Illuminated Signs

The benefits of Custom illuminated signs are numerous. They grab attention, make your business visible at night, and create a distinctive identity. Beyond aesthetics, they serve as an excellent marketing tool, conveying information and attracting potential customers.

Custom LED Signs: A Modern Marvel

2.1 The Wonders of LED Technology

LED technology has revolutionized the signage industry. It offers vibrant colors, energy efficiency, and longevity. Custom LED signs can be tailored to your brand’s requirements, making them an excellent choice for businesses seeking a contemporary edge.

2.2 Custom LED Sign Design

Designing custom LED signs is an art. It’s about more than just illumination; it’s about creating a visual masterpiece that represents your brand. Competitive Signs excels in crafting custom LED signs that effectively convey your brand identity while making a bold statement.

2.3 LED Signs for Business

LED signs offer a cost-effective and flexible solution for businesses. Whether you need a captivating storefront sign, dynamic digital signage, or an eye-catching billboard, LED signs can serve diverse purposes while conserving energy.

Neon Signs: Timeless Elegance with a Vintage Twist

3.1 The Magic of Neon Lights

Neon signs have a unique allure that transcends time. They evoke a sense of nostalgia and romance with their soft glow and artistic designs. Whether you’re looking for a neon sign for a bar, restaurant, or your home, Competitive Signs can bring your vision to life.

3.2 Neon Sign Design and Customization

Neon signs offer a canvas for artistic expression. From vintage and retro designs to modern and minimalistic styles, the possibilities are endless. Customization is a hallmark of neon signs, allowing you to create a sign that truly represents your unique brand.

3.3 Neon Signs for Various Settings

Neon signs aren’t limited to commercial use. They have made their way into homes, creating a cozy and artistic atmosphere. From neon signs with words and names to neon signs for the kitchen or a restaurant, their versatility knows no bounds.

Illuminated Signs in Everyday Life

4.1 Illuminated Signs in the Hospitality Industry

In the hospitality industry, first impressions matter. Custom Illuminated signs, whether LED or neon, add charm and elegance to restaurants, bars, and hotels. They create a welcoming and inviting ambiance that draws customers in.

4.2 Retail and Neon Signs

In the retail world, competition is fierce. Neon signs add a unique touch to store interiors and exteriors. They can be used to convey brand messages, create focal points, and enhance the overall shopping experience.

4.3 Illuminated Signs in Home Decor

Beyond businesses, illuminated signs have found their place in homes. They serve as statement pieces, adding personality and ambiance to living spaces. Whether it’s a neon sign with a name, an artistic LED sign, or a vintage neon sign, they can transform your home decor.

The Art of Sign Design and Creativity

5.1 Illuminated Sign Design: A Fusion of Art and Science

Illuminated sign design is a creative process that fuses art and science. It involves choosing the right materials, colors, and lighting techniques to convey your brand’s identity effectively. Competitive Signs’ design team is experienced in this art and can create signs that make a lasting impression.

5.2 Customization and Branding

Customization is at the heart of illuminated sign. Your sign should reflect your brand’s personality and message. Whether you want your logo to light up in neon or your business name to shine in LED, customizations ensure that your sign stands out.

5.3 The Craftsmanship Behind Illuminated Signs

Crafting illuminated signage requires skill and precision. It’s not just about assembling materials; it’s about creating a piece of art. Competitive Signs takes pride in the craftsmanship that goes into every sign, ensuring that it meets the highest quality standards.

The Future of Signage: Sustainable and Energy-Efficient Illumination

6.1 LED Signs and Environmental Responsibility

As environmental awareness grows, LED signs have become a sustainable choice. They consume significantly less energy than traditional lighting methods, reducing the carbon footprint while maintaining visual appeal.

6.2 The Energy-Efficiency of Neon Signs

Neon signs, once seen as energy-intensive, have also adapted to energy-efficient technologies. They still offer the unique charm of neon while consuming less power, aligning with sustainability goals.

6.3 Illuminated Signs and Sustainability

Illuminated signs, whether LED or neon, are moving towards sustainability. From the use of recyclable materials to energy-efficient lighting, signage companies are making strides in reducing their environmental impact.

The Signage Revolution: Montclair’s Illuminated Signage Scene

7.1 Illuminated Sign Letters and Boxes

Montclair, New Jersey, has witnessed a signage revolution, and illuminated signs play a significant role. Illuminated sign letters and boxes have become iconic features of businesses, adding vibrancy to the local landscape.

7.2 Montclair’s Neon Sign Renaissance

Montclair’s appreciation for art and culture is perfectly embodied in the resurgence of neon signs. They add a touch of vintage elegance to the town’s streets and businesses, creating an atmosphere that is both nostalgic and modern.

7.3 Competitive Signs: Pioneers of Illuminated Signs in Montclair

Competitive Signs has played a pivotal role in shaping Montclair’s illuminated signage scene. As pioneers in the field, we have helped businesses in the area make a mark with our custom LED signs and neon signs. Our commitment to quality, creativity, and sustainability has earned us a reputation as the go-to signage experts in Montclair.

Conclusion: Brighten Your Brand with Competitive Signs

Illuminated signs, whether custom LED or neon, are more than just sources of light; they are symbols of your brand’s identity and a means to make a lasting impression. Whether you’re in the hospitality industry, retail, or simply looking to enhance your home decor, Custom illuminated signs have the power to transform your space.
At Competitive Signs in Montclair, New Jersey, we understand the significance of illuminated signs and the art of crafting them. We take pride in our craftsmanship, creativity, and commitment to sustainability. If you’re ready to brighten your brand and make a memorable statement, Competitive Signs is your partner on this luminous journey.
Elevate your brand with Competitive Signs, and let your brilliance shine through illuminated signs that captivate, inform, and inspire. Contact us today and let us brighten your path to success!

shop signage for business

Tips to get the right shop signage for your business

Shop signage is crucial to determining ease of access for your customers. As a brand, you would want them to feel safe and comfortable in your shop. This, in fact, helps retain old customers as well as converts new leads into customers. Install shop signage that informs, directs, and makes your business autonomous. However, to do it right, you need to consider the different types of signage for businesses and pick those that fit your customers’ needs and your budgets.  This article will help you pick the best signage for your business. To get the Best Shop Signage. Contact To Our Company. Tips help you to create the best shop signage for your Business.

3 factors to consider for your Shop Signage:

1. Your store’s space- Factor for shop signage business

shop signage for business

Your signage needs to facilitate, not complicate. Consider your store’s space and how much you can give up without cluttering it. You can divide your store’s signage into indoor and outdoor to make it easier. Consider window graphics, wall banners and neon signage to add an artsy touch to your store. These particular signs for stores can be used to display your services, talk about your offers and highlight your brand name or logo. If you have the space outside your store, get pylon signs to attract passers-by to walk into your store. Lastly, an awning that highlights your business name in bold, along with a brief summary of services helps your shop signage for business stand out.

You can customize your shop signage design. We provide shop signage at affordable prices.

2. Your customer’s needs

While there are different kinds of shop signage for business, what type you pick depends on your typical customer profile. For example, is your shop a cafe? Then you might need to add directional signage for washrooms, billing counters, and seating areas. Or, if you own a pharmacy or a travel agency, it would be nice to add a visual touch with digital shop signage. It can offer information on the different aspects of your services or videos of how you can help them. For example, pharmacies can offer an easy guide to buying the right over-the-counter medicines, and a travel agency could put up a montage of all trips they have helped curate. Lastly, it is important to incorporate ADA signage in all businesses to facilitate access for customers with disabilities.

You can customize your shop signage design. We provide shop signage at affordable prices.

shop signage for business

3. Your budget-Factor for shop signage for business

shop signage for business

When it comes to shop signage, you are spoilt for choice. However, you do not need to go overboard and buy signage that cuts a hole in your pocket. If done right, even the more budget-friendly shop signage for business can do the trick. The key to picking the right shop signage is investing in signs that last longer and don’t involve recurring expenses. Digital shop signage for business instance, requires expenses in electricity bills and repairs in case of damages. However, indoor banners, pylons and window graphics last longer and don’t need to be replaced frequently. Faux neon signs also last long but can be an unnecessary expense if you have a limited budget. Invest in simple shop signage for business that stands out and talks about the services you offer. Don’t forget to have ADA signage and directional signs in your shop as well.

Competitive signs will create best shop signage ideas for your business. Shop signage for business helps to attract your customer for long lasting.


Your shop signage for business needs to abide by two rules – firstly, it needs to increase returns on your investment and secondly, it needs to help your customers understand your business. Primarily, awnings that make your shop name stand out and banners that display your offers are crucial. If you have the budget for it, invest in other signage that jazzes up your space and makes it fun for your customer. When you know what you client’s’ needs are, picking the right signage becomes so much easier.

Contact Competitive Signs at 973.783.1001 or for the best indoor signage.

advertisement signs

How To Maximize On Retail Advertisement Signs

Advertising signage can be conveniently customized for any kind of business-making. It is one of the best ways to market a brand. Advertisement signs can generate a large amount of brand awareness, especially for retail brands. In fact, there’s been a surge in demand for offline retail outlets after the lockdowns during the pandemic.

Whether you are a local restaurant or a supermarket, advertising signage is your best bet to highlight deals and new products or simply direct your customers to different areas in your retail space. With the holiday season ahead of us, utilizing attractive advertising signage would be a great way to create a lasting image for your customers. Whether it is a Black Friday rush or the Holiday Season gift-buying frenzy, make sure your product or service reaches your customers through customized signage.

Why Use Advertising Signs For Your Business?

Any visual display that conveys a message to a specific audience is considered business signage, and advertisement signs are a form of business signage too. These signs are the initial point of in-person contact between a company and potential clients.

An advertising sign, whether placed outside or within the store, will increase brand recognition and tempt customers to engage with your store. Outdoor signs, storefront displays, informative signs, digital signs, and other forms of signage are all examples of advertising signage.

Here’s how you utilize advertisement signs:

1. Make them informative:

Informative advertising signs are a great way to utilize the benefits of signage. Information can be in the form of simple directions, facts about the brand’s product or service, or just the facilities present in the building. All informational advertising signs must be succinct and straightforward to read so that customers can grasp the content with a simple glance. Using big, solid fonts and bright color palettes helps the signs stand out. Additionally, placing your business’s logo and tagline on every sign ensures that the brand image is one that people will remember. Take note that subliminal messaging works incredibly well with informative advertising displays.

business signs

These signs make it easier for customers to move about your area, and also leave a lasting impression of the service/business. Consumer is more likely to rely on convenience in the future if they can locate what they are looking for more easily.

2. Make them persuasive:

Informational advertising can be effective, but using persuasion tactics will help you bring in the target audience. Using persuasion helps prospective clients understand the why behind their purchase. Adding attractive one-liners is the best persuasive tactic applied by most marketers. Ideally, keep the ad copy short and to the point, and make it emotionally impactful. Focus on a specific product/service and give one extremely compelling reason for your target audience to desire it.

Using persuasive signage or displays can change customer behavior and increase interaction with items that might otherwise go ignored. These persuasive advertisement signs also give retailers the chance to share information about new, seasonal, or highlighted products using signs highlighting a certain product category.

business advertisement sign

3. Make your advertisement signs more versatile:

advertisement signage

The business signage must be versatile in order to bring in customers and successfully communicate the experience they can anticipate inside the company. Outdoor signage is probably the most versatile signage in physical retail because of its ability to bring in customers as well as build a relationship with potential customers.

Outdoor signage forms the’ initial impressions of your company. Effective signage may persuade visitors who have frequently passed by your place of business to enter and engage with your brand. Outdoor signage can include murals, awnings, entry signs, window signs, chalkboard sidewalk signs, etc. Ensure that you place the signage where it will be seen by as many passersby and drivers as feasible.


Using retail advertising signage can help your business stand out this holiday season. Get your signage demands met by contacting Competitive Signs, a household name that meets New Jersey’s dynamic signage needs. Their premium customized signage, with individualized attention, can help you get the advertisement signs your brand needs!

If you run a small business, contact Competitive Signs at 973.783.1001 or to obtain the best in the industry. Some of the best brands in the State of New Jersey use our shop signage services.

small business signage

Why Your Small Business Need Signage in New Jersey

Small business signage are necessary because when you talk about Asbury Park, Cape May, “The Shore,” or Bruce Springsteen, it is evident that you are talking about the amazing New Jersey. New Jersey is a state dedicated to fostering rapid growth in startups in the life sciences and technology industries. It has more than 70 cooperative workplaces where next-generation inventions are incubated and accelerated.

Undoubtedly, architectural signage are used in these buildings and establishments to direct visitors through their complicated interiors. With so much clutter amongst signage in New Jersey, there is need for organizations to upgrade their signs.

Impact of Signage in New Jersey

A small business’s brand language determines how successful it is. Building their clientele critically depends on how they would promote it to their target audience. Marketing efforts can be challenging and expensive for a small business because one wants to ensure a decent return on their money. A great place to start is investing in offline marketing, and if you are in NJ, unquestionably invest in signage.

To succeed at advertising on a budget, a little forethought is required. Nothing can impede their progress if adequately implemented. Commercial signs that are well-designed and executed help capture the interest of customers. Hence, signage in New Jersey is the best way to differentiate yourself from the dynamic commercial space in the state.

When it comes to showing your brand messaging through Signage in New Jersey, Competitive Signs is prepared and equipped to meet all your signage and navigation requirements. It is an honor for Competitive Signs to have supplied some of the aforementioned businesses with their signage. Competitive Signs has been a pioneer in commercial signage and way-finding solutions for more than 20 years. For local clients, we are known as a business that can meet all signage design, manufacture, and installation needs.

Why Small Business Signage are Necessary in New Jersey?

Offline marketing is a great way to reach an audience in and around your business location. However, what signs you choose to invest in depends on what niche you sell in. Having said that; there are some advertising signs for small businesses that work well. All you need is a little customization and design ideas for signs for small businesses.

Competitor advantage

Neon LED Signs

The benefit of signage in New Jersey is that it makes your company stand out from the competition. For example, eye-catching digital signage and LED neon signs are popular today and would benefit all businesses using them to stand out from the competition. Investing in LED Neon signs or sizable digital banners might be as effective if your business runs mostly at night. They attract potential clients’ attention quickly and are as effective as billboards.

Signage help you communicate your business message effectively, whether you need large, eye-catching designs or simple, minimalist aesthetics. Signage in New Jersey can help your business gain a head-start by providing you with:

Developing A Unique Image

Signage that expresses the unique story of your brand can help set your goods apart from competing interests on the market by uniquely communicating the brand story. Customize your signage, use special fonts, and develop a brand voice unique to you…there’s so much that can be shared via signage! Perception building is quite an important role that signage plays in a brand story.

Custom Dimensional small business Sign

For Brand Recognition

type of small business signage

Any business that wants to increase sales must focus on brand recognition and consumer product recall. While most companies have the funding for national marketing efforts and commercials, small businesses can attract a sizable number of customers by using signs. Customers may receive a clearer picture of your company through vehicle wraps, banners, led neon, or trade show signs.


For any business, company image and marketing are essential drivers of revenue. When you live in a dynamic state like New Jersey, signs help your business’ services stand out, help your brand grow and develop a unique image in the industry. Should your signage needs be met, Competitive Signs, with branches all over New Jersey, has over 20 years of experience delivering signage needs to well-known businesses!

If you run a small business and need Signage in New Jersey, contact us at 973.783.1001 or to obtain the best in the industry. Some of the best brands in the State of New Jersey use our shop signage services.

LED Signs

Are custom LED signs dangerous?

It’s easy to confuse the terms ‘neon signs’ and custom LED signs, so people often believe that they are both dangerous. Contrary to common misconceptions, custom LED signs are not dangerous. They are usually designed using heat-resistant materials and do not contain any harmful chemical substances. Moreover, opting for high-quality customizable LED sign further safeguards you from any unforeseen accidents that can be caused by poor-quality manufacturing.

Understanding how personalized LED signs for work is the best way to get over your worry. This way, you can let these colorful personalized led signs for home and business.

Facts about LED Signs:

1. What is an LED sign?

An customizable LED sign is an illuminated display to emphasize specific text or designs. The custom LED signage can add vibrancy to your business logos, quotes in your outdoor cafe or mood boards in your bedroom. The science behind LED signs indoor is simple – tiny bulbs are lined on a silicon strip and placed in an acrylic tube which is then bent to create a specific shape. The elements used in personalized LED signs for home make them shockproof and water-resistant. Moreover, acrylic, unlike glass, does not break very easily, thus preventing all injuries.

2. Can LED signs get hot?

The best part about using custom LED signage is the acrylic used to cover them. Also known as PolyMethyl MethAcrylate, or PMMA, acrylic is a type of plastic often used as an alternative to glass. This also gives it the commonly used names – Plexiglass, Perspex or Perclax. Apart from its transparency, acrylic is highly resistant to temperature, is not very heavy and is easily immune to any chemical reactions too. This makes personalized LED signs for home a child-friendly option since it cannot heat up or cause any other unforeseen accidents.

Shop Signage Requirement for Small Businesses

3. What if the LED sign breaks?

Custom LED Neon Signs

LED lights used in signage follow a linear circuit that is automatically broken when one light breaks. Often the damage is internal so there are no chances of cuts and bruises either. However, generally, custom LED signs are known for their robust builds that rarely ever succumb to any damage. You can design your own LED signs indoor.

4. Are there any advantages to using custom LED signage ?

Personalized LED signs for home are attractive and can give your business a modern, colorful look. Apart from that, LED bulbs are extremely energy-efficient, saving you from creating a large carbon footprint. This also makes them cost-efficient in the longer run. Moreover, you can easily change your choice of colors in the lighting through digital solutions. You can put together a pattern, and revamp your colors for Christmas, or even for a particular sale. Not only are LED signs safe to use, but they are also much easier to maintain and operate at a lower cost. You can customize your LED Sign indoor.


If you are worried about whether custom LED signs are dangerous, the answer is no, they are not. As a small business that might be considering updating its digital signage, there are many reasons you can consider personalized LED signs for home. They are child-safe, environment-friendly and customization-friendly. When paired with your brand’s language, colors and goals, they can help you speak louder than words. Moreover, compared to the other alternatives available in the market, these faux neon signs are extremely safe and practical too. Contact Competitive Signs at or +1-973.783.1001 for all your shop signage needs.