Shop Signage

How many types of shop signage does your business need?

A lot of business owners believe that simple storefront signage is enough to attract customers. However, if you want to grow your business’ reach, opt for multiple signage. Different types of shop signage can serve different functions for your business. They could expand your reach, give your store a more aesthetic look or help build a loyal customer base. Depending on your budget and marketing goals, you can pick shop signage that works for your business.

Types of signage for any business:

There are six major ways to amplify your business through shop signage. Firstly, you need to have storefront signage. Consecutively, you can choose between custom awnings, banner signs for stores and vehicle wraps. Here are some tips on how to pick the right store signage:

1. Storefront Signage for businesses

Storefront Signage for businesses

The storefront signage that you use contributes to your business’ identity. It is the first thing they see when they reach a store. Having said that, make sure not to clutter them with too much information. Emphasize your business’ name in a large font, what it does in a smaller font, and its location and contact details at the bottom.

2. Custom Awnings

Custom Awnings

Custom awnings for shops can help add an aesthetic charm to your business. Moreover, if you own a hotel, cafe or book store, they can help create additional al fresco sitting spaces. Apart from that, awnings also help shelter your windows and doors from extreme weather conditions such as dust storms or heavy rains.

3. Vehicle Wraps for Advertising

Vehicle Wraps for Advertising

Vehicle wraps are a great way to increase your business’ offline reach. Their design and longevity also make them a budget-friendly choice. However, it is important to not de-clutter the vehicle wrap design. You want your advertisement to be noticed and understood by people even when the vehicle is in motion. So use large images, bold fonts and crisp messages to make a real impact.

4. Custom Banner Signs

Custom Banner Signs

There are two types of custom banner signs for shops that you can consider – standing banner signs and flag banner signs. You could opt to put these up in places with heavy footfalls such as malls, gyms, local markets, cinema halls and so on. Banner signs are small and can be made catchy with the right color scheme and design.

5. Pylons, Monuments and Interior Signs

Pylons, Monuments and Interior Signs

Pylon signage and monument signage for businesses are some other ways to be noticed. Due to their large size, they are ideally placed on highways where they are visible from great distances. Pylons and monuments can help point people to your business and give them a quick brief on what you do. Apart from that, you can also add some interior signs for customer support which can contribute to boosting loyalty.

Conclusion

A business does not need to only depend on online marketing to generate sales. Custom shop signage can go a long way in helping you reach your audience. You can choose between banner signs, awnings, pylons and monument signage to give your business that extra push. Contact Competitive Signs at competitivesigns@gmail.com or +1-973.783.1001 for all your shop signage needs.

Learn What Custom Awning is perfect for your business

Every business is as good as its visual appeal – be it banner signs, exterior paint, interior decor and so on. One of the ways to enhance the visual appeal of your business is by adding a custom awning. An attractive entrance can easily make the space feel warmer and more welcoming. Regardless of whether you own a cafe or a retail store, a commercial awning can amp up its look and feel. However, it is essential to pick an awning that not only fits your budget but also complements your overall theme and decor.

Where can you place these awnings?

The placement of your awnings entirely depends on their purpose and your business theme. Ideally, awnings can be placed at entryways, along long pathways, over windows, over a patio or a deck, in an open space (like gardens) or even inside your establishment. It is essential to pick the right type of awning for a specific placement.

Types of custom awnings for businesses:

Commercial awnings can be broadly categorized into four types based on their make and function. As a business owner, you need to research thoroughly before you pick one:

1. Retractable Custom Awnings

Retractable awnings are really popular and mainly used by culinary enterprises such as restaurants and cafes. They are mounted to the wall and can be extended or retracted at will. They can also make for a great addition to terraces and balconies to shade the area from rain or harsh sunlight. One of the top three exterior commercial awnings, they offer increased outdoor dining space at restaurants and create a chic visual appeal.

2. Drop Arm Commercial Awnings

Drop arm awnings signs for business are extremely sloped awnings installed above windows to prevent sunlight from coming in. They serve as great storefront awnings for advertisement. Moreover, they can also be rolled up whenever they are not needed and can be utilized to display banner signs for your business.

Custom Awnings

3. Freestanding Awnings

Freestanding awnings signs for business are independently fixed shades that stand on vertical poles. Ideally, two awnings are mounted on any number of poles depending on their design. These custom awnings are perfect for creating shade in outdoor seating areas at home or in al fresco cafes, bookstores planning to organize exhibitions etc.

4. Pivot Arm Custom Awnings

Pivot arm awnings are held in place by a set of poles or ‘arms’. They are placed at an angle over windows to shade them from sunlight and heat. They can add a chic vintage look to any business while also helping create a cool space sans air conditioning.

Conclusion

Custom awnings for commercial organizations are versatile and chic. They help shade your interiors from sunlight and heat, create a vintage look and can enable advertisement endeavors as well. Depending on the layout and niche of your business, and your budget, you could pick any or all of the above-mentioned awnings. They can effortlessly pull together your business’ look and help create additional space if needed. Contact Competitive Signs at competitivesigns@gmail.com or +1-973.783.1001 for all your shop signage needs.

Read More: Top 4 Latest Trends In Custom LED Neon Signs

Protect Your Custom Awnings From Snow Damage!

Protect Your Custom Awnings From Snow Damage!

Snow removal from custom awnings is an activity that a lot of business owners overlook due to additional effort and time. However, this activity needs to be a planned component of your business.

Snow and ice cause damage to awnings, walkways, and roofs which can cause your business a huge loss as it could require re-installations and repairs where none were needed in the first place. Here’s how you can prevent that:

Whenever possible, always hire an expert for snow removal. They know how to remove snow properly and safely from your property. At Competitive Signs (the leading provider of shop signage in Clifton), we encourage safety before everything, and hence highly recommend you to hire professionals for this activity.

If you are not able to hire a professional:

Follow these tips on how to remove snow and ice quickly and effectively from your custom awnings and roofs

I. Safety first

Always protect yourself first. Wear a waterproof flexible jacket that can also keep your warm. Wear an eye protection gear and working gloves.

II. Get the right tools for the job

A snow removal tool with a soft extension is best for cleaning loose snow from custom awnings and roof. Do not use any pressure – let the soft brush do the work for you. This ensures there is no damage to the roof from the tool itself.

A hard brush and shovel are needed for concrete surfaces and walkways.

Do not use salt on your custom awnings & roofs

III. Do not use salt on your custom awnings & roofs

Salt on custom awnings will do more harm than good. Once majority of the snow is removed, use heat from under the awning to melt the remaining snow or better, just spray some warm water to get rid of the remaining build up.

IV. Use a fabric cleaner and protectant

After your awning is clean, use a fabric cleaner and hydrophobic protectant to keep your awning looking new and protected from the elements.

These simple to follow tips will help you maintain your custom awnings so that they last for years to come.

If you need services like installation of new custom awnings, or need any other services for best signage in Clifton like yard sale signs, wall murals, etc., you can call Competitive Signs at 973-783-1001 or email at competitivesigns@gmail.com.

Read More: 5 Reasons Why LED Neon Signs Are Good For Your Business