101 on ADA Signs: Everything that you need to know about ADA Signages

ADA signs are mandatory for business establishments as per the Americans with Disability Act to assess people with disabilities navigate their way around the establishment without difficulties. But before we get into the details, it is essential to know the basics of the ADA Signs.

What are ADA Signs? 

ADA signs are very important for business establishments as the government might impose hefty fines for noncompliance. But what does ADA compliant mean? ADA compliance usually focuses on a variety of pointers like height, placement, letters, fonts, contrasts, usage of Braille and tactile language. People who’re visually challenged or impaired need to be able to touch and feel the signs. This helps them understand the location or place. Your ADA signs should be able to read, use easy colors and contrast. As a general approach all your advertising signs should be perfectly readable from a distance for all kinds of visitors. As a best practice, the signs should be legible and bright. 

What signs need to be ADA Compliant? 

ADA signs are necessary for all business establishments, but all signs within the business need not be ADA compliant. However, customers would appreciate you putting an extra step forward for their comfort. Your business logo and signs are under no obligation to be ADA compliant, however they should be large enough for people to read. ADA has certain recommendations with regards to signage being compliant during the entry and exit points of the building which should be strictly followed. ADA signs are also compulsory for your interior signage tools like directions, washroom signs, room identification tags and exit points. 

What are the basic guidelines of ADA Signs? 

If you are confused about what to include in your shop signage to make it ADA compliant, you can easily check the ADA website. The site neatly outlines the standard designs, requirements, and specifications about making signage more accessible for people with disabilities. However, the ADA recommendations are quite comprehensive, and may be overwhelming for some if they are not signage experts. This is where Competitive Signs comes in! With over 20 years of experience and unparalleled customer service, you do not have to worry about ADA compliance measures, as Competitive Signs will help you throughout the journey! Thankfully, when you make your signage ADA compliant – they are automatically clear, directive, and attractive. This will eventually help you rope in visitors of all kinds!

There is a simpler way to understand ADA signage needs if you follow these simple guidelines –

  • The lettering and font on the ADA sign need to be legible and as clear as possible. The key is contrast- either a white on a black background or vice versa. The background color needs to be in contrast with the letters for the letters to shine through. They should be clear and not too decorative, so that they be understood easily. 
  • For indoor signs, you need to be using tactile signs and braille that have their own specifications like character height, spacing, width and length. 
  • Braille and tactile signs need to be placed near important access points of the building- entry-exit, escalators, washrooms, important places of business, halls, auditoriums, etc.
  • Using the international symbol of access, which denotes handicapped parking access and much more, is important, and it is necessary that you keep the sign as it is without adding any additional decor or edits. 

Conclusion

Now that you know why ADA signs are necessary to your brand, get the best in the business by giving us a call at 973.783.1001 or drop in an email at competitivesigns@gmail.com.

Best Tips For How to Good Shop Signage

Elements That Make Up Good Shop Signage

Shop Signage is an essential tool for businesses to boost branding efforts and attract customers. There are so many iconic businesses in and around the world. That can be recognized just by their unique signage that has now become a part of their identity. It’s no secret that signage can effectively express your business’ brand mission and propel. It to become one of the most successful businesses in the market. Signage can be customized and can be effective at any budget!  Whether you are a contractor, a local bank, or even a local boutique, signage can help you create the right kind of impact on your client that can generate impressive volumes of business.

If you are on the market for shop signage solutions. There are certain things to keep in mind before you zero in on the perfect signage solution. Here are the key elements that make up good signage –

1. Quality

There are so many different types of shop signage like Wood carved signs, LED Neon Signs, Custom Awnings, Wall Murals, and much more. It is important to maintain a consistent level of quality to make sure that the signage you create for your business leaves a good impression on the audience. Shoddy work and low-quality signs can do more harm than good as they leave a bad impression on onlookers and passers-by, and you don’t want them to think poorly of the business operations, do you? When contacting your signage provider, always make sure that the raw materials, fabric, paint, and other materials they use are up to industry standards!

2. Design Thinking

One of the best differentiators of a good signage company is its design philosophy. When creating signage solutions for brands, it is important to note that the entire experience should be collaborative, one that respects the client’s input while adding in their design flair. It is important to make sure that your shop signage is unique to your brand guidelines and does not look like every other signage on the street. Innovation is a very important element of good signage and can only come from signage firms that consider design thinking as an important aspect of their business.

3. Reflective

Another important aspect of good signage is how effectively it conveys your brand story-is it just giving them a general impression of your brand, or is it telling them a curated version of your brand story that highlights your achievement and succinctly describes your products and service? This point comes in handy mostly during trade shows. If you are presenting or participating in a local expo, it is important to invest in good signage products, especially good trade show signs, that can stand out amongst others and nudge customers your way.

4. Call To Action

A good shop signage is not effective if it does not grab attention of the audience and does not end up sending traffic your way. Therefore, it is important to have call-to-action phrases in your signage. Words like ‘buy’, ‘sell’, ‘hire’, ‘call’, ‘click’, ‘visit’ etc are good examples of Call-to-Action buttons that can give a direct impression about the nature of your business to the potential customers. You can create a sense of urgency by including phrases like ‘limited offer’, ‘sale’ ‘closing fast’, to persuade customers to visit your business.

5. Contrast and Graphics

A good signage is the one that immediately captures the attention of the passer by and helps create brand awareness. By creating contrasts and making your graphics more engaging. You can create an impact on your target audience that stays with them for a long time. Always make sure that your shop signage is legible from a farther distance. And this can be done by using highly contrasting colors. Using graphics too can last a good impression. By enlarging your company logo, or adding in a fun, contrasting element can help your business stand out among others!

Conclusion

Now that you know why you need good signage. Get the best in the business by giving us a call at 973.783.1001 or drop in an email at info@competitivesigns.com

5 Simple Tips on How to Make Wooden Signs

5 Simple Tips on How to Make Wooden Signs

Wooden signs are very effective and polished tools to that help improve brand recall. They add in an old-world charm and rustic appeal to attract customers to even new-age businesses. If you are wondering how to make wooden signs, and customize them for your business needs, so these are 5 effective and simple tips you need to follow. These tips will give you more insight and knowledge on how to make wooden signs:

1. Use Good Quality Materials –

When making handcrafted homemade wooden signs, it is best to use a high-quality template or wood for your sign. Always source your wooden sign from a small advertising business instead of ordering it from a huge online retailer as there is a significant quality difference between the two. Your customers will be able to notice the difference instantly and will appreciate your wood sign ideas better if you source your wooden sign template from a trusted vendor!

If you are a small business, it is tempting to reduce your production cost as much as you can. So using cheap paint and decoration might look tempting, but it won’t be appreciated by customers. Using high-quality materials is an attractive selling point for your business and will help customers gravitate towards your product! 

2. Hire Skilled Workers –

The most important thing to note on how to make wooden signs is the quality of labour that you hire. A skilled worker will always come up with novel wood sign ideas to keep customers coming back.

You may use your artist’s skill and expertise to make your homemade wooden signs look polished, aesthetic, and neat, but DIY is always not a great idea. If you want your business to stand out, hiring a skilled artist is an important step to note. Furthermore, customers will always appreciate the extra step taken by you. To produce a quality product for them that creates a lasting, positive brand image for your business.

3. Add Aesthetic Customization –

While figuring out how to make wooden signs, ensure that you work on fitting in customization of the aesthetic for each customer. Besides using good quality materials and hiring professionals to do the job. Take time to work on your homemade wooden sign. Whether it is the time taken to sand the sign, stain, or paint it – make sure the basics are all covered with the most precise attention to detail.

Explore different options like hand painting, freehand lettering, or in some cases you can also use machines to get the perfect aesthetic. A professional grade cutting machine can help you transfer your stencil style on the wooden plate in an easy manner.

4. Always Have Originality –

When making homemade wooden signs, it is important to produce original and distinguished work, especially if you are a small business. Customers won’t come to you to make signs that look like every other wooden sign out there! It is always good to keep a check on your competitors. But make sure you are not letting that reflect in your work.

Take the time to come up with an original design. Work with your customer to truly understand their vision with the wooden sign, experiment, and discuss different styles with your artist as well as the customer. These discussions can help you get a clearer picture of how to make a wooden sign original and creative for your customer!

5. Choose the Best Marketing Channels!

A Homemade wooden sign is a special and novel product idea that deserves all the attention from prospective consumers! You need to have a robust marketing strategy set to reach out to the right customers. By using the correct marketing strategy, you can raise brand awareness and attract customers. Who are on the market for your product.

You can also distinguish yourself from others by using an effective market strategy. Knowing the right places to sell- like craft fairs, farmer’s markets, trade shows, and other events – you can meet different consumers and businesses where you can exchange ideas, get new customers, and create brand awareness for your business! 

Conclusion

Need help in designing a homemade wooden sign? Competitive Signs has over 20 years of experience in making shop signage solutions for businesses all over New Jersey. From small wood signs to LED neon signs, you can get every signage solution for your business. Competitive Sings works with you from the beginning, creating a dialogue for better product design and creativity for small wood signs customized for your needs! Get the best signage in New Jersey by giving us a call at 973.783.1001 or drop in an email at info@competitivesigns.com

Protect Your Custom Awnings From Snow Damage!

Protect Your Custom Awnings From Snow Damage!

Snow removal from custom awnings is an activity that a lot of business owners overlook due to additional effort and time. However, this activity needs to be a planned component of your business.

Snow and ice cause damage to awnings, walkways, and roofs which can cause your business a huge loss as it could require re-installations and repairs where none were needed in the first place. Here’s how you can prevent that:

Whenever possible, always hire an expert for snow removal. They know how to remove snow properly and safely from your property. At Competitive Signs (the leading provider of shop signage in Clifton), we encourage safety before everything, and hence highly recommend you to hire professionals for this activity.

If you are not able to hire a professional:

Follow these tips on how to remove snow and ice quickly and effectively from your custom awnings and roofs

I. Safety first

Always protect yourself first. Wear a waterproof flexible jacket that can also keep your warm. Wear an eye protection gear and working gloves.

II. Get the right tools for the job

A snow removal tool with a soft extension is best for cleaning loose snow from custom awnings and roof. Do not use any pressure – let the soft brush do the work for you. This ensures there is no damage to the roof from the tool itself.

A hard brush and shovel are needed for concrete surfaces and walkways.

Do not use salt on your custom awnings & roofs

III. Do not use salt on your custom awnings & roofs

Salt on custom awnings will do more harm than good. Once majority of the snow is removed, use heat from under the awning to melt the remaining snow or better, just spray some warm water to get rid of the remaining build up.

IV. Use a fabric cleaner and protectant

After your awning is clean, use a fabric cleaner and hydrophobic protectant to keep your awning looking new and protected from the elements.

These simple to follow tips will help you maintain your custom awnings so that they last for years to come.

If you need services like installation of new custom awnings, or need any other services for best signage in Clifton like yard sale signs, wall murals, etc., you can call Competitive Signs at 973-783-1001 or email at competitivesigns@gmail.com.

Read More: 5 Reasons Why LED Neon Signs Are Good For Your Business