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Category Archives: Architectural & ADA

  HomeCompetitive Signs  /  Blog  /  Architectural & ADA
08 Jun 2023
Carved Signs

Pylon Signs – A Guide To Enhancing Your Business Visibility

Categories Architectural & ADA, Office Signage Author competitivesigns

Pylon signs (pole signs or highway signs) are structures that showcase businesses and attract attention. They are widely used by multiple businesses & industries to enhance brand visibility and make a lasting impression on potential customers.

This beginner’s guide aims to provide an overview of pylon signage, their benefits, design tips for outdoor pylon sign boards, their role in boosting business success, and how they could be the perfect signage solution for your business.

What are Pylon Sign?

Pylon sign are large, vertical structures typically pole mounted on single pole or multiple poles. They can capture the attention of passing traffic if strategically placed near roadways, shopping centers,parking lots or commercial areas. These signs can feature the business name, logo, and other relevant information, making them an effective tool for brand promotion.

Benefits of Outdoor Pylon Signboards:

pylon sign
  • Increased Visibility: Pylon signboards are double sided and are positioned at a height that makes them visible from a distance, ensuring that your business stands out from your competitors.
  • Brand Recognition: By prominently displaying the business name and logo, pylon signs reinforce brand recognition and create a sense of trust towards your brand.
  • 24/7 Advertising: Pylon signs are often lighted, allowing your business to advertise round the clock, even during nighttime hours.
  • Targeted Marketing: Pylon signs can be customized to convey specific messages or promotions, helping you target your desired audience effectively.

Tips to design pylon signs:

  • Size and Height: Pylon signage should be proportionate to their surroundings and tall enough for an unobstructed sight-line. Make sure they adhere to local zoning regulations, especially in Montclair, New Jersey.
  • Readability: Choose fonts, colors, and sizes that ensure easy readability from a distance. Avoid clutter to maintain clarity.
  • Branding and Imagery: Incorporate your brand’s visual elements, such as colors, logos, and taglines, to reinforce brand identity and create eye catching visual impact.
  • Lighting: Consider using LED lights to illuminate the sign, ensuring visibility during nighttime. Lighting options can include backlighting, front lighting, or a combination to achieve the desired effect.
pylon signboard

Installation and Maintenance:

pylon signage
  • Permits and Regulations: Before installing a pylon signage, check local regulations and obtain the necessary licenses to ensure compliance.
  • Professional Installation: Engage a professional sign company or contractor experienced in outdoor pylon sign installation to ensure safe and secure placement.
  • Regular Maintenance: Keep the sign clean, replace any burnt-out bulbs promptly, and inspect for structural integrity to ensure its longevity and effectiveness.

Cost Considerations for Outdoor Pylon Signs in Montclair:

The cost of a custom pylon sign in Montclair can vary based on factors such as size, materials, design complexity, lighting options, and installation requirements. While pylon signs can represent a significant investment, they are perfect signs and offer long-term benefits by increasing brand visibility and attracting customers.

Why Choose Pylon Signs for Your Business?

Pylon signs have become a quintessential aspect of modern business marketing strategies, and for
good reason. Let’s dive deeper into why choosing pylon signs for your business in Montclair, New
Jersey is a smart move:

Versatility in Design:

Pylon signs offer unparalleled versatility in design. Whether you run a small boutique or a large
shopping complex, these signs can be customized to match your brand identity perfectly. You have
the creative freedom to incorporate your brand’s unique colours, fonts, logos, and taglines. This
ensures that your pylon sign is not just a functional marker but also a powerful branding tool.

Maximizing Visibility:

In a bustling city like Montclair, it’s essential to stand out. Pylon signs are strategically designed to
capture attention, even in the midst of heavy traffic. Their towering presence and elevated
placement ensure that your business is seen from a distance, making it a landmark for locals and a
beacon for newcomers. When potential customers can easily spot your location, you increase foot
traffic and, consequently, your revenue.

24/7 Advertising:

One of the significant advantages of pylon signs is their ability to advertise around the clock. With the
right lighting, your sign remains visible and captivating, even during nighttime hours. This continuous
advertising exposure maximizes your brand’s reach and keeps your business top of mind for
customers.

Targeted Marketing at its Best:

Pylon signs are not one-size-fits-all. They can be tailored to convey specific messages or promotions,
allowing you to target your desired audience effectively. Whether you want to highlight a limited-
time offer, showcase a new product, or simply reinforce your brand identity, pylon signs can be
adapted to your marketing needs.

Cost-Effective Long-Term Investment:

While the initial cost of a custom pylon sign may seem like a significant investment, it’s essential to
view it as a long-term asset. These signs are built to withstand the test of time and weather,

providing a durable solution for your advertising needs. Over the years, the increased visibility and
customer traffic they generate can more than justify the initial expenditure.

Local Compliance and Expert Installation:

Navigating local regulations and zoning laws in Montclair, New Jersey, can be a complex task. That’s
why it’s crucial to work with professionals who understand the local landscape. Prior to installation,
ensure that you have the necessary permits and licenses to comply with local regulations.
Furthermore, professional installation is key to the safety and security of your pylon sign. Engage a
reputable sign company or contractor experienced in outdoor pylon sign installation. This not only
guarantees the proper placement of your sign but also ensures its long-term effectiveness.

Maintenance for Longevity:

To reap the full benefits of your pylon sign, regular maintenance is essential. Keep the sign clean and
well-maintained to ensure it continues to shine as a beacon for your business. Replace any burnt-out
bulbs promptly to maintain their visibility, and regularly inspect them for structural integrity to guarantee their longevity.

Process of designing and installation for Pylon Signs

Creating pylon signs, also known as pole signs or freestanding signs, involves several steps, from design to installation. These signs are often used for businesses to increase visibility from a distance. Here’s a comprehensive overview of the process, including measuring, material selection, types of pylon signs, durability, and pros and cons.

1. Design:

The process starts with designing the pylon sign. This includes selecting the sign’s shape, size, graphics, branding elements, and any lighting options. The design may be created using graphic design software and should align with the business’s branding.

2. Measuring:

Accurate measurements of the installation site are critical to ensure that the pylon sign fits properly. Installers use measuring tools such as tape measures, levels, and laser levels to determine the dimensions and position of the sign relative to the ground and nearby structures.

3. Permitting and Zoning:

Before proceeding with fabrication, it’s often necessary to obtain the required permits and approvals from local authorities. This includes complying with zoning regulations and sign codes in the area.

4. Types of Pylon Signs:

  • Single-Pole Pylon Signs: Consist of a single vertical support pole.
  • Double-Pole Pylon Signs: Feature two support poles for added stability.
  • Monument Signs: Shorter pylon signs with a solid base, often used at ground level to display a business’s name or logo.
  • Illuminated Pylon Signs: Equipped with lighting elements for visibility at night.
  • Digital Pylon Signs: Include digital displays or LED screens for dynamic content.

5. Material Selection:

Pylon signs are typically constructed from durable materials that can withstand outdoor conditions. Common materials include:

  • Aluminum: Lightweight, corrosion-resistant, and easily customizable.
  • Steel: Offers excellent strength and durability but may require more maintenance.
  • Acrylic: Used for sign faces and lettering.
  • LED Lighting: Often used for illumination due to its energy efficiency.

6. Fabrication:

The selected materials are cut, shaped, and prepared for assembly. This includes constructing the sign structure, forming the sign faces, and creating any dimensional elements.

7. Illumination (if applicable):

If the pylon sign is designed to be illuminated, LED modules or fluorescent tubes are installed to provide lighting. Wiring and electrical components are also integrated.

8. Painting and Branding:

The sign components are painted or finished to match the design specifications. Graphics, branding elements, and any necessary vinyl lettering are added.

9. Installation:

The pylon sign is transported to the installation site and securely anchored into the ground using a concrete foundation or other suitable mounting method. The sign’s height and alignment are carefully adjusted to ensure visibility and stability.

Durability of Pylon Signs:

The durability of pylon signs depends on factors such as the materials used, maintenance, and exposure to weather conditions. Well-constructed pylon signs can last anywhere from 7 to 15 years or more.

Pros of Pylon Signs:

  • Excellent visibility from a distance.
  • Effective for businesses located near highways or in commercial areas.
  • Highly customizable in terms of design and branding.
  • Can accommodate illuminated and digital elements for 24/7 visibility.

Cons of Pylon Signs:

  • Higher initial cost compared to some other types of signage.
  • Installation can be complex and may require professional expertise.
  • Maintenance may be necessary, particularly for lighting components.
  • Zoning regulations and permitting can be challenging in some areas.

In summary, creating pylon signs involves design, measuring, material selection, fabrication, illumination (if applicable), branding, and installation. Pylon signs come in various types and can be highly customized to meet a business’s branding needs. They offer excellent visibility but may require careful planning and adherence to local regulations. Durability varies based on materials and maintenance.

Conclusion

Pylon signs are more than just outdoor markers; they are powerful advertising tools that can
significantly enhance your business’s visibility, brand recognition, and overall success. By
understanding the benefits, design considerations, and installation process, businesses in Montclair
can make informed decisions about incorporating pylon signs into their marketing strategies.

Remember, the key to a visually appealing and impactful pylon sign lies in working with professionals
who understand the intricacies of design, compliance, installation, and maintenance. Contact
Competitive Signs, is the best sign company at 973.783.1001 or competitivesigns@gmail.com, and let
us help you create a pylon sign that not only reflects your brand but also effectively captures the
attention of your target audience. Make the smart choice for your business by investing in
pylon signage today.

21 May 2023

Office Signage: Enhancing Communication and Navigation in the Workplace

Categories Architectural & ADA, Office Signage Author competitivesigns

In today’s fast-paced business world, especially in New Jersey, effective communication and efficient navigation are key components of a productive and well-organized office environment. One often overlooked aspect that plays a critical role in achieving these goals is office signage in Montclair, New Jersey. Office signage refers to the visual elements strategically placed throughout the workplace to facilitate communication, provide direction, and reinforce the company’s brand identity.

Let’s understand the significance of office signage and explore how it enhances communication and navigation within the office setting:

What is Office Signage?

Business SIgnage

Office signage encompasses various visual aids, including signs, boards, displays, and graphics, strategically positioned throughout the office space. These signs serve different purposes, such as way-finding, information sharing, brand representation, and creating a visually appealing atmosphere. Office signs ensures that employees, clients, and visitors can easily navigate the premises while staying informed and engaged.

Enhancing Communication:

One of the primary functions of custom office signage in Montclair, New Jersey, is to enhance communication within the workplace. Educational signage is a valuable tool for conveying important messages, such as safety guidelines, company policies, or emergency procedures. By displaying this information prominently, office signs helps ensure that employees and visitors know essential protocols and procedures.

Pro tip: opt for digital signage solutions that can transform office communication by providing dynamic and interactive platforms. Digital displays allow real-time updates, company news, event announcements, and employee recognition. These beautiful displays capture attention and engage viewers, fostering community and unity within the organization.

Ease Navigation:

Architectural & ADA Signs

Navigational signage is crucial for helping individuals find their way around the office premises. Office signage simplifies way-finding by strategically placing signs at key points, such as entranceways, corridors, and intersections. It reduces confusion. Clear directions to various departments, meeting rooms, conference room, restrooms, and other amenities ensure that employees and visitors can navigate the office efficiently, saving time and minimizing frustration.

In addition to traditional signage, innovative technologies like interactive touchscreens have transformed navigation. These touch screens provide interactive maps, directories, and search functionalities that empower individuals to locate specific office destinations easily. Such technological advancements in office signs have significantly improved navigation capabilities and enhanced the overall user experience.

Reinforcing Brand Identity:

Office signage also plays a crucial role in reinforcing the company’s brand identity. Customized signs like door signs using the brand’s logo, colors, and design elements create a cohesive and visually appealing environment. They communicate a sense of professionalism and consistency, leaving a lasting impression on clients, visitors, and employees alike.

By aligning office aesthetics with the brand’s image, office signs fosters a sense of pride and belonging among employees. The visual representation of the company’s values and mission through signage cultivates a strong corporate culture and strengthens employee engagement.

Wall Murals

The Importance of Quality Office Signage

Quality office signage goes beyond mere aesthetics. It’s a fundamental component of any workspace
that can profoundly impact an organization’s success. Here, we delve deeper into the importance of
quality office signage, exploring how it can positively influence various aspects of your workplace:

First Impressions Matter:

The saying “you never get a second chance to make a first impression” holds true for businesses as
well. When clients, partners, or prospective employees walk into your office in Montclair, New
Jersey, the first thing they encounter is your office signage. A professionally designed and well-
placed sign not only conveys a sense of professionalism but also sets the tone for the entire
experience.
Consider this: A sleek, modern sign with your company logo and branding elements immediately
communicates that your organization values attention to detail and quality. On the other hand, a
lacklustre or outdated sign can leave a negative impression, potentially affecting your credibility.

Boost Employee Morale:

Quality office signage doesn’t just benefit external stakeholders; it also has a profound impact on
your internal team. When employees walk into an office space adorned with signs that reflect the
company’s values, mission, and achievements, it fosters a sense of pride and belonging. It’s a
reminder that they are part of something bigger, contributing to a shared vision.
Employee recognition signage, for instance, can play a vital role in boosting morale. When
employees see their achievements acknowledged on a prominently displayed sign, it not only
validates their efforts but also motivates them to excel further. This positive reinforcement can lead
to increased job satisfaction and productivity.

Facilitate Wayfinding and Efficiency:

Navigational signage within the office is essential for maintaining a smoothly functioning workspace.
It ensures that employees and visitors can find their way around the office with ease, reducing
confusion and saving time.
Incorporating directional signs, floor graphics, and interactive digital maps can help individuals
locate specific areas, whether it’s the HR department, a conference room, or the nearest restroom.
This efficiency translates into improved productivity as employees spend less time searching for
resources or getting lost in the office maze.

Enhance Safety and Compliance:

Safety is paramount in any workplace. Quality office signage can be instrumental in ensuring the
well-being of everyone within the office. Signs that convey safety guidelines, emergency exit routes,
and COVID-19 protocols are critical, especially in times of crisis. These signs not only communicate
essential information but also demonstrate your commitment to the safety and welfare of your
employees and visitors.
Moreover, regulatory compliance is a key concern for many businesses. Well-designed compliance
signage that adheres to local, state, and federal regulations can help your organization avoid costly
fines and legal issues.

Reinforce Brand Identity Consistency:

Consistency is a cornerstone of effective branding. Your brand identity should be reflected not only
in your marketing materials but also in your physical office space. Quality office signage that aligns
with your brand’s color scheme, typography, and design elements creates a cohesive and
memorable environment.
When clients or partners step into your office, they should instantly recognize your brand,
reinforcing brand recall and strengthening your identity in their minds. This consistency also extends
to your website, social media presence, and other marketing collateral, creating a seamless and
impactful brand experience.

Conclusion

Quality office signage is not merely decorative; it is a strategic investment that can have a profound
impact on various aspects of your workplace. From making positive first impressions to boosting
employee morale, facilitating efficiency, ensuring safety, and reinforcing brand identity, office
signage plays a multifaceted role in the success of your organization.

If you’re in Montclair, New Jersey, and looking to enhance your workplace with quality office
signage, Competitive Signs is your trusted partner. Contact us at 973.783.1001 or
competitivesigns@gmail.com to explore innovative and beautiful office signage solutions that will
elevate your workspace and leave a lasting impression on all who enter. Our team of experts is
committed to helping you create an environment that reflects your brand’s excellence and
professionalism.

27 Feb 2023
shop signage for business

Tips to get the right shop signage for your business

Categories Architectural & ADA, Banners, Custom LED, Neon Signs, Shop Signage, Window Graphics Author competitivesigns

Shop signage is crucial to determining ease of access for your customers. As a brand, you would want them to feel safe and comfortable in your shop. This, in fact, helps retain old customers as well as converts new leads into customers. Install shop signage that informs, directs, and makes your business autonomous. However, to do it right, you need to consider the different types of signage for businesses and pick those that fit your customers’ needs and your budgets.  This article will help you pick the best signage for your business. To get the Best Shop Signage. Contact To Our Company. Tips help you to create the best shop signage for your Business.

3 factors to consider for your Shop Signage:

1. Your store’s space- Factor for shop signage business

shop signage for business

Your signage needs to facilitate, not complicate. Consider your store’s space and how much you can give up without cluttering it. You can divide your store’s signage into indoor and outdoor to make it easier. Consider window graphics, wall banners and neon signage to add an artsy touch to your store. These particular signs for stores can be used to display your services, talk about your offers and highlight your brand name or logo. If you have the space outside your store, get pylon signs to attract passers-by to walk into your store. Lastly, an awning that highlights your business name in bold, along with a brief summary of services helps your shop signage for business stand out.

You can customize your shop signage design. We provide shop signage at affordable prices.

2. Your customer’s needs

While there are different kinds of shop signage for business, what type you pick depends on your typical customer profile. For example, is your shop a cafe? Then you might need to add directional signage for washrooms, billing counters, and seating areas. Or, if you own a pharmacy or a travel agency, it would be nice to add a visual touch with digital shop signage. It can offer information on the different aspects of your services or videos of how you can help them. For example, pharmacies can offer an easy guide to buying the right over-the-counter medicines, and a travel agency could put up a montage of all trips they have helped curate. Lastly, it is important to incorporate ADA signage in all businesses to facilitate access for customers with disabilities.

You can customize your shop signage design. We provide shop signage at affordable prices.

shop signage for business

3. Your budget-Factor for shop signage for business

shop signage for business

When it comes to shop signage, you are spoilt for choice. However, you do not need to go overboard and buy signage that cuts a hole in your pocket. If done right, even the more budget-friendly shop signage for business can do the trick. The key to picking the right shop signage is investing in signs that last longer and don’t involve recurring expenses. Digital shop signage for business instance, requires expenses in electricity bills and repairs in case of damages. However, indoor banners, pylons and window graphics last longer and don’t need to be replaced frequently. Faux neon signs also last long but can be an unnecessary expense if you have a limited budget. Invest in simple shop signage for business that stands out and talks about the services you offer. Don’t forget to have ADA signage and directional signs in your shop as well.

Competitive signs will create best shop signage ideas for your business. Shop signage for business helps to attract your customer for long lasting.

Conclusion

Your shop signage for business needs to abide by two rules – firstly, it needs to increase returns on your investment and secondly, it needs to help your customers understand your business. Primarily, awnings that make your shop name stand out and banners that display your offers are crucial. If you have the budget for it, invest in other signage that jazzes up your space and makes it fun for your customer. When you know what you client’s’ needs are, picking the right signage becomes so much easier.

Contact Competitive Signs at 973.783.1001 or competitivesigns@gmail.com for the best indoor signage.

16 Sep 2022

Office Indoor Signage Your Company Needs

Categories Architectural & ADA, Carved, Channel Letters, Neon Signs, Wall Murals Author competitivesigns

An impressionable office is one that takes care of the little things. While a majestic exterior can enrapture your clients, walk-ins and employees, the office interior will decide whether they stay. A free coffee counter, comfortable seating and helpful office indoor signage are some things that help build trust and loyalty.  Each sign adds value to the customer’s perception of your office’s quality of service.

Office Indoor Signage You Can Use in Your Company:

Different kinds of office signage serve different functions within a workspace. You can pick a logo for the reception, graphics that talk about company values, and ADA signs alongside directional signs to optimize navigation within the office. If you are still unsure about the importance of indoor signage in your office, here are some signs to consider:

1. ADA Office Signage

ADA Office Signage

The current ADA regulations require work-spaces to incorporate disability-friendly signage. The compliant signage specifically needs to be installed in washrooms, elevators, parking spaces and in areas that indicate floor numbers. Ensure that your ADA-compliant indoor signage facilitates access to all spaces within the office without much fuss. Keep in mind that the ADA has further regulations regarding dimensions, placement and type of braille to be used that need to be followed as well.

2. Cut Metallic Office Indoor Signage

Cut metallic indoor signage brings class to your office. The sleek metal design is perfect for installing logos at the main entrance and even at the reception. They help create an edge over other businesses with their sheer elegance and sharp look. Apart from that, you can consider other indoor office signage for your lobby. It could be your tagline under the logo, your company’s growth statistics or its best reviews. Make these in metal or acrylic depending on the space available and your design goals.

Cut Metallic Office Indoor Signage

3. Exciting Wall Graphics

Exciting Wall Graphics

Nobody likes a monochromatic office. The best offices are decked in fun colors and exciting wall graphics that talk about the brand’s values. Apart from that, you could also put up motivational quotes, an employee of the month features, niche statistics and so on to make things fun around the office.Lastly, add interesting facts about your city, workspace or professional field to convey your love for what you do.

4. Office Signage to Indicate House Rules

Every office space has its own rules that the employees and customers need to follow. Use interior banners to convey these rules wherever necessary. Along with this, the banners can also be used to indicate work anniversaries, customer appreciation, targets achieved, office events, holidays and so on. However, it is important to place them wisely in order to avoid cluttering the office.

Office Signage to Indicate House Rules

Conclusion

Take a look at your office space and assess its aesthetic and functional appeal. You can go a step ahead and ask your employees and customers for feedback too. Office indoor signage might feel unnecessary to someone who knows the company like the back of their hand. However, for most outsiders, every tiny office sign counts and contributes to their impression of the company. Different signs serve different functions and it is important to assess and install office signage that you feel your company needs. Contact Competitive Signs at competitivesigns@gmail.com or +1-973.783.1001 for all your shop signage needs.

26 Aug 2022
Shop Signage

How many types of shop signage does your business need?

Categories Architectural & ADA, Banners, Carved, Channel Letters, Custom Awnings, Custom LED, Monument Signs, Shop Signage, Uncategorized, Vehicle Wraps, Window Graphics Author competitivesigns

A lot of business owners believe that simple storefront signage is enough to attract customers. However, if you want to grow your business’ reach, opt for multiple signage. Different types of shop signage can serve different functions for your business. They could expand your reach, give your store a more aesthetic look or help build a loyal customer base. Depending on your budget and marketing goals, you can pick shop signage that works for your business.

Types of signage for any business:

There are six major ways to amplify your business through shop signage. Firstly, you need to have storefront signage. Consecutively, you can choose between custom awnings, banner signs for stores and vehicle wraps. Here are some tips on how to pick the right store signage:

1. Storefront Signage for businesses

Storefront Signage for businesses

The storefront signage that you use contributes to your business’ identity. It is the first thing they see when they reach a store. Having said that, make sure not to clutter them with too much information. Emphasize your business’ name in a large font, what it does in a smaller font, and its location and contact details at the bottom.

2. Custom Awnings

Custom Awnings

Custom awnings for shops can help add an aesthetic charm to your business. Moreover, if you own a hotel, cafe or book store, they can help create additional al fresco sitting spaces. Apart from that, awnings also help shelter your windows and doors from extreme weather conditions such as dust storms or heavy rains.

3. Vehicle Wraps for Advertising

Vehicle Wraps for Advertising

Vehicle wraps are a great way to increase your business’ offline reach. Their design and longevity also make them a budget-friendly choice. However, it is important to not de-clutter the vehicle wrap design. You want your advertisement to be noticed and understood by people even when the vehicle is in motion. So use large images, bold fonts and crisp messages to make a real impact.

4. Custom Banner Signs

Custom Banner Signs

There are two types of custom banner signs for shops that you can consider – standing banner signs and flag banner signs. You could opt to put these up in places with heavy footfalls such as malls, gyms, local markets, cinema halls and so on. Banner signs are small and can be made catchy with the right color scheme and design.

5. Pylons, Monuments and Interior Signs

Pylons, Monuments and Interior Signs

Pylon signage and monument signage for businesses are some other ways to be noticed. Due to their large size, they are ideally placed on highways where they are visible from great distances. Pylons and monuments can help point people to your business and give them a quick brief on what you do. Apart from that, you can also add some interior signs for customer support which can contribute to boosting loyalty.

Conclusion

A business does not need to only depend on online marketing to generate sales. Custom shop signage can go a long way in helping you reach your audience. You can choose between banner signs, awnings, pylons and monument signage to give your business that extra push. Contact Competitive Signs at competitivesigns@gmail.com or +1-973.783.1001 for all your shop signage needs.

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