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Category Archives: Neon Signs

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26 Aug 2022

How to increase efficiency of a custom LED sign

Categories Custom LED, Neon Signs Author competitivesigns

Digital signage has come a long way in helping brands build an offline presence. Amongst these, a custom LED sign can potentially drive your business to growth and higher reach. Its catchy, colorful look illuminated display and safe structure makes it popular amongst modern businesses. That said, it is essential to use effective strategies in order to build a practical custom LED sign. Here are some tips to get the most out of your custom LED signs:

Tips for custom LED signs:

1. Make them solve a problem

Custom LED sign

The best way to increase the value of your business – whether it’s a hospital or a bar – is by sharing information. You could talk about “benefits of donating blood” or “sightseeing in the city”, presenting information that is helpful to the reader. In this regard, indoor and outdoor custom LED signs can help grab the viewer’s attention. Their bright display can further ensure that the message is visible even at night.

2. Design your custom LED sign with empathy

Custom LED sign

An audience connects better with signs that are organic. Some ways to show empathy are through collated research data, focusing on client reviews and additional resources. This creates a space for your audience to connect with your business and find all the essential resources they need. Just imagine – you are lost in a new city and find a well-lit LED sign with a map of where what is. Wouldn’t that be helpful?

3. Launch creative advertising campaigns

Whether it’s a sale or an exciting product/service launch, plan a creative advertising campaign on a custom LED sign. Make sure to de-clutter your design and highlight the important elements. You can always seek the professional help of designers to put together the best piece possible. A colorful illuminated custom LED sign can make any campaign 10 times more attractive. This will encourage more footfall to your business and even boost sales.

4. Keep switching your custom LED signs

Customers like a little novelty now and then. So, whatever you put up on your sign, change it up every couple of weeks. Try to put together a brand design and stick to the colors that will remind people of your business. This way, they will think of the product or service even when they are not actively seeking it. Moreover, these changes are cost-effective and work as a one-time investment for your growing business.

Conclusion

While online marketing is taking over advertisement today, digital signage continues to play its part effectively. As a business with a moderate budget, custom LED signs can help you boost sales within your locality. Attractive LED signs present a de-cluttered design and display messages that solve problems for the users while being empathetic. Apart from that, they can also be enhanced through regular changes and tweaks to attract more footfall. To summarize it all, custom LED signs for businesses are a great investment that can reap benefits in the long term. Contact Competitive Signs at competitivesigns@gmail.com or +1-973.783.1001 for all your shop signage needs.

30 Apr 2022
Custom LED Neon Signs

Latest Trends Of Custom LED Neon Signs in 2024: That You Should Know

Categories Custom LED, Neon Signs Author competitivesigns

Custom LED neon signs are the perfect way to boost your signage efforts for your business. Before we talk about the essential advantages of custom LED neon signs, it is important to shed light on the importance of signage tools for modern small businesses. They help you differentiate yourself from your competitors. If they are dealing with the same products and services that you offer.

Signage tools give your business the much-needed personalized touch it needs to connect with your customer. More than that, signage is a great way of helping the business owner market themselves on a budget. Whether it is with LED neon signs, vehicle wraps or more, signage can help you create much needed brand awareness about your product.

Custom LED signs are all the rage these days. They’re versatile, eye-catching, and can be used in a variety of settings, from storefronts and restaurants to trade shows and special events. If you’re considering them for your business in New Jersey, or the Montclair you need to be aware of the top trends in custom LED signs. According to experts, these are the hottest ideas for lighting up your business in Montclair, New Jersey in 2024:

Here are some important insights about custom LED neon signs latest trends in the market – 

1. Rising Popularity of Neon Signs:

Rising Popularity of Neon Signs

Neon LED signage are one of the most popular shop signage tools in the industry. They help connect with the young generation and offer a level of exuberance for your business. For window displays mostly people used LED signs in present time. This is because these signs are very useful in capturing your prospective customer’s attention and will reel them in to check out the latest sales, services, or products that you are offering. 

2. Advertising with Custom LED Neon Signs:

Neon LED signage are being used by businesses to advertise and inform their customers about product availability and general business information. Usually set up at the storefront, businesses are truly optimizing the use of these signs. Since they capture attention so well, businesses are using neon signs to inform customers and future customers about shop timings, best-sellers, and product availability. These practices can rope in the interest of a new customer into the business.

Custom LED Neon Signs

3. Customization of Neon Signs

Neon Sign

Neon LED signs are being heavily customized by businesses all over the country to help generate brand awareness. Having a personalized touch to your business can lead to better customer reception in the long term. Using an already popular tool like neon signs to do that can help boost your brand awareness efforts. Some business owners have successfully used these signs to create a trademark signage tool for their business that can be easily recognized and understood by customers and consumers, in general. 

4. Custom LED Neon Signs – Other business uses:

Neon LED Signs are also crucial for trade show signs and special sales and business events. Sometimes, a business needs to put their best foot forward when planning an event, and custom neon signs can add the much-needed personalized touch to help provide your business an edge over your competition. A distinctive image created by the strategic use of neon signs has been a successful method in the modern times to create much needed brand awareness and recognition. Elevate your brand further with the impact of Custom LED Signage.

Neon LED Sign

5. 3D Effects

One of the most exciting trends in custom LED signs is the use of 3D effects. This can be achieved by using different colors and brightness levels to create the illusion of depth and movement. Some businesses are even taking it to the next level by incorporating holographic technology to make their signs truly pop.

cropped-Petes-Delicatessen-4.webp

6. Interactive Displays and Custom LED Signs in Montclair

Another trend of custom LED signs in montclair that’s gaining popularity is the use of interactive displays. This can include touch screens, motion sensors, and even augmented reality features that allow customers to interact with the sign in a fun and engaging way. Imagine a restaurant sign that lets you place your order right from the street or a clothing store sign that lets you try on virtual outfits before you even step inside? Innovative, isn’t it?

7. Customizable Messaging

Custom neon LED signs are already highly customizable, but the latest trend is to make them even more dynamic by allowing for real-time updates and personalized messaging. This can be done through the use of software that allows business owners to change the content of their signs on the fly, from special promotions and discounts to weather updates and live sports scores.

Neon LED Signs

8. Energy-Efficient Custom Neon LED Signs

There’s a growing concern over environmental sustainability, and businesses are looking for ways to reduce their energy consumption. LED signs are a great option for this, as they use significantly less energy than traditional neon or incandescent signs. With advancements in neon LED signs technology, they’re becoming even more energy-efficient and cost-effective.

9. Artistic Expression Through LED Neon Signs

LED Neon signage are no longer just for advertising. They’re also being used as a form of artistic expression, with designers and artists creating stunning installations that combine light, color, and movement in captivating ways. These installations can be found in public spaces, museums, and galleries, and are a great way to engage audiences and create memorable experiences.

10. Retro Vibes

Neon LED Signs

Everything old is new again, and that includes retro-inspired custom LED signage. Businesses are embracing the nostalgia of vintage neon signs and putting their own spin on the classic designs. Think old-school diners, movie theaters, and bowling alleys, updated with modern LED technology and vibrant colors.

11. Seamless Integration

The latest trend in custom LED signs is seamless integration. LED signs are no longer standalone features, but are being integrated seamlessly into the architecture and design of buildings and public spaces. This can include LED strips embedded in walls and floors, or signs that are seamlessly integrated into the facade of a building.

Conclusion

In conclusion, custom LED signs are a great way to make your business stand out and attract customers. These top trends can help create a sign that’s not only eye-catching and engaging, but also energy-efficient, customizable, and artistic. So get creative, and let your light shine!

Now, that you know the important trends related to custom LED neon signs. It is only fitting that you choose the best in the business to execute your vision. Connect with Competitive Signs for all your signage needs at competitivesigns@gmail.com or +1-973.783.1001. By using modern tools and a highly supportive staff, Competitive Signs creates the perfect advertising signs for small business! 

15 Mar 2022
Best Tips For How to Good Shop Signage

Elements That Make Up Good Shop Signage

Categories Carved, Custom Awnings, Custom LED, Neon Signs, Shop Signage, Trade Show, Wall Murals Author competitivesigns

Shop Signage is an essential tool for businesses to boost branding efforts and attract customers. There are so many iconic businesses in and around the world. That can be recognized just by their unique signage that has now become a part of their identity. It’s no secret that signage can effectively express your business’ brand mission and propel. It to become one of the most successful businesses in the market. Signage can be customized and can be effective at any budget!  Whether you are a contractor, a local bank, or even a local boutique, signage can help you create the right kind of impact on your client that can generate impressive volumes of business.

If you are on the market for shop signage solutions. There are certain things to keep in mind before you zero in on the perfect signage solution. Here are the key elements that make up good signage –

1. Quality –

There are so many different types of shop signage like Wood carved signs, LED Neon Signs, Custom Awnings, Wall Murals, and much more. It is important to maintain a consistent level of quality to make sure that the signage you create for your business leaves a good impression on the audience. Shoddy work and low-quality signs can do more harm than good as they leave a bad impression on onlookers and passers-by, and you don’t want them to think poorly of the business operations, do you? When contacting your signage provider, always make sure that the raw materials, fabric, paint, and other materials they use are up to industry standards!

2. Design Thinking –

One of the best differentiators of a good signage company is its design philosophy. When creating signage solutions for brands, it is important to note that the entire experience should be collaborative, one that respects the client’s input while adding in their design flair. It is important to make sure that your shop signage is unique to your brand guidelines and does not look like every other signage on the street. Innovation is a very important element of good signage and can only come from signage firms that consider design thinking as an important aspect of their business.

3. Reflective –

Another important aspect of good signage is how effectively it conveys your brand story-is it just giving them a general impression of your brand, or is it telling them a curated version of your brand story that highlights your achievement and succinctly describes your products and service? This point comes in handy mostly during trade shows. If you are presenting or participating in a local expo, it is important to invest in good signage products, especially good trade show signs, that can stand out amongst others and nudge customers your way.

4. Call To Action –

A good shop signage is not effective if it does not grab attention of the audience and does not end up sending traffic your way. Therefore, it is important to have call-to-action phrases in your signage. Words like ‘buy’, ‘sell’, ‘hire’, ‘call’, ‘click’, ‘visit’ etc are good examples of Call-to-Action buttons that can give a direct impression about the nature of your business to the potential customers. You can create a sense of urgency by including phrases like ‘limited offer’, ‘sale’ ‘closing fast’, to persuade customers to visit your business.

5. Contrast and Graphics –

A good signage is the one that immediately captures the attention of the passer by and helps create brand awareness. By creating contrasts and making your graphics more engaging. You can create an impact on your target audience that stays with them for a long time. Always make sure that your shop signage is legible from a farther distance. And this can be done by using highly contrasting colors. Using graphics too can last a good impression. By enlarging your company logo, or adding in a fun, contrasting element can help your business stand out among others!

Conclusion

Now that you know why you need good signage. Get the best in the business by giving us a call at 973.783.1001 or drop in an email at info@competitivesigns.com

25 Jan 2022
5 Reasons Why LED Neon Signs Are Good For Your Business

5 Powerful Reasons Why LED Neon Sings Is Good For Business

Categories Custom LED, Neon Signs Author competitivesigns

The rules of advertising are constantly changing in this dynamic world. From static posters to LED Neon signs, a lot has changed over the years.  We promote using LED Neon signs because we believe that they help in promoting better brand recall. Whether there’s a sale, or a new product launch, or a special pop up even, using LED posters to promote your message will help your business gain more traction with prospective customers.

LED is short for light-emitting diode and has been around for decades. Using the smaller light-emitting diodes, you can project small images and moving videos. Custom LED posters are able to do much more in high quality and contrast content. If you are a small business looking to spruce up your signage, here is why LED Neon signs are a great option:

LED Neon Signs are a long term investment

I. LED Neon Signs are a long term investment

The great thing about LED signage is that it can go on for a very long time. You can consider LED Neon signs as an investment for the long run as they last easily between 50,000-100,000 hours, which is a great improvement over neon and fluorescent bulbs. They are also safe as they don’t let the gases leak. They also maintain a consistent brightness throughout. 

II. Greater brand awareness

You can expect better brand recall with LED lights because of their characteristic brightness. Neon sign can help in distinguishing your business from others as they produce a clear light that is easily discernible from a distance. Even if customers are passing by, the sign is enough to create brand awareness. LED signs stand out especially in the night and hold their own, even when it is bright outside! 

Unmatched aesthetic appeal of LED Neon Signs

III. Unmatched aesthetic appeal of LED Neon Signs

LED lights have a greater aesthetic appeal. Fluorescent signs usually struggle to stay fully illuminated and are often found dimming or need replacing more often than not. Half-lit signs send out a poor message and can be an aesthetic nightmare for your business.

Custom LED neon signs not only look better but are also consistently bright and illuminated and are better received by your prospective client in terms of their appearance and look. Their long life and reliable technology make them a worry-free and aesthetic investment for business owners. 

IV. LED Neon Signs are environment friendly

The great thing about Neon signs is that they are not only a pocket-friendly investment but also gentle on the environment. They use around 10 watts of power which is a significant 80% reduction in total power consumption. They are kinder to the environment and help your business comply with stringent energy standards and regulations.

Since the power consumption is so less, your lighting expenses are considerably reduced. Another great fact about LED lighting is that unlike neon and fluorescent lights, they do not emit harmful gases like mercury or argon and are also recyclable! LED lights also emit much less heat than other bulbs.

So, you do not have to worry about lights warming up your room. Another great saving mechanism as it cuts down your air conditioning costs! 

V. Low maintenance signs

If you are looking to invest in a high-return low maintenance shop signage tool for your business. Then neon signs are the way to go! Since they maintain consistent brightness, are a one-time investment, and have rare maintenance demands, they end up giving small businesses a hefty return on investment. Since they do not contain any gases or tubes.

They are very easy to clean and won’t break that often and are also much easier to deal with as they are not hot or fragile. They are great for indoor and outdoor signage and last in all kinds of weather conditions. You can also get waterproof LED signs if you live in a humid and wet area. 

Conclusion

If you are looking to install LED Neon signs for your establishment. Then contact the best signage in Clifton or best in the business – Competitive Signs!  With branches all over New Jersey, you can only expect the most premium quality of service and products when it comes to signage.

Contact Competitive Signs today- competitivesigns@gmail.com or call us at +19737831001 for the best signage service all over New Jersey!

21 Dec 2021
Shop Signage Requirement for Small Businesses

Why does your small business need shop signage in Clifton & Montclair?

Categories Banners, Custom LED, Neon Signs, Shop Signage, Trade Show, Vehicle Wraps Author competitivesigns

Small businesses have limited capital to spend on large-scale marketing initiatives. They spend that crucial capital to work on growing the business and in new product development. Signages come in as cost-effective marketing tools to help boost brand awareness and customer engagement. The best thing about shop signage in Clifton and montclair is that they can be molded and modified to fit the needs of a business. Doesn’t matter if you are a bakery, a construction company, an apothecary- there is a signage available for you!

Here’s why getting signages for your small business is a good idea:

Brand Awareness

Brand awareness and product recall are important for driving sales in any business. While most corporations have the resources for countrywide marketing campaigns and advertisements, small businesses can generate a considerable volume of customer interest just through signage. Whether it is through vehicle wraps, banners, led neon, or trade show signs – customers can get a clearer picture of your business through these tools.

For example, trade show signs are a great way to highlight your business. The most successful projects, spread awareness about your business values and information in a clear and concise way. And help your brand stand out through unique design and messaging. For contractors, having adequate and concise information about information on your placeholders can help customers reach out to you for services.

Competitive Edge

The great thing about signage is that it helps give your business a competitive edge over others. If you choose to opt for led neon signs and attractive digital signage. You can reap the benefits of this trendy type of shop signage, mostly because they now attract the eyeballs of the younger generation. Whether you need big attractive designs or clean minimalist looks, signage in Montclair can help convey your business message eloquently.

If you are a company that operates mostly at night, going for LED Neon signs or big digital banners can work at par. If not more than billboards as they are quite huge and rapidly catch the attention of prospective customers.

Create A Distinctive Image

You can use Signage in Clifton to create a distinctive image of your brand. If you face high competition from other small businesses in your area. Most businesses will opt for signage that is trendy, leading to an over-saturation of the same kind of design, without taking note of what makes each brand unique. 

Creating signage in Montclair that voice the unique narrative of your brand can help distinguish your product from others in the market. Using custom signage can help your store stand out. And help your customers have longer recollections of the range of products and services you offer.

A distinguished image also helps increase sales and growth as customers are always looking for products and services. That are different than the ones already existing in the market. If you are a catering business, you can use indoor or outdoor banners whilst operating. They increase the exposure of your brand to probable customers.

Enhanced visibility using storefront signage

Ever seen a fun sign for a discount that made you curious about the business? It’s not uncommon in the world of commerce to use creative methods to increase brand visibility. One significant advantage of storefront signs is that they enhance visibility for your business at a minimal cost. With a well-designed and strategically placed sign, you can capture the attention of passersby and potential customers. This can be particularly crucial if your business is located in a busy area with high foot traffic.

The visibility of your storefront Signage in Clifton can generate curiosity and intrigue, enticing people to step inside and explore your offerings. A vibrant and eye-catching sign can serve as a powerful marketing tool, even when your business is closed. It acts as a constant reminder of your presence, creating brand recall and increasing the likelihood of customers returning in the future.

Local Advertising in Montclair

Online marketing helps gain attention, but storefront signage in Montclair, New Jersey can help you get more physical footfall in your store. They act as a form of local advertising for your business, communicate your brand message to the immediate community and help establish a local presence. By showcasing your business name, logo, and key information on your sign, you can attract local customers who are more likely to become repeat patrons.

Local advertising through Signage in Clifton is especially effective for businesses targeting a specific geographic area. Beauty salons, restaurants, ice cream shops and even clinics can use storefront signage to their benefit. It allows you to reach out to potential customers within your vicinity, encouraging them to choose your establishment over competitors.

For instance, if you own an ice cream store that says, “exclusively handcrafted gelatos by our Italian chef, at 10% off”, you will do better than an ice cream store that says nothing. A well-designed storefront sign can make a lasting impression on locals, driving word-of-mouth referrals and building a loyal customer base.

Building Professionalism and Trust

Think about it – would you go to a store with shabby signage? It immediately makes you think twice. However, storefront signage in Montclair, New Jersey that is clean, bright and colourful immediately makes you want to trust the business. Having a high-quality storefront sign communicates professionalism and instils confidence in your business.

When customers see a well-designed and well-maintained sign, they perceive your brand as reliable, established, and committed to providing quality products or services. It shows that you are willing to make an effort and know what you are doing. This credibility can go a long way in attracting new customers and retaining existing ones. A storefront sign acts as a visual representation of your brand’s identity. It conveys a sense of professionalism and attention to detail, indicating that you take your business seriously. Customers are more likely to trust a business with a prominent and appealing sign, as it reflects positively on the overall experience they can expect.

Final Words

Now that you know why you need the best signage in Montclair and Clifton. If you are a small business, get the best in the business by giving us a call at 973.783.1001 or drop in an email at competitivesigns@gmail.com. We provide shop signage services to some of the best brands in the State of New Jersey.

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